The political pedagogy of a creator of contexts
(Pt. XXVII)
What role did Caseleggio play over the year of 5SM’s electoral success that saw a tsunami of digital data pouring into Italian politics? In that span of time, Casaleggio completed his own creative journey as e-politics theorist: he went from being a network strategist and manager of complexity to being a creator of contexts. Such an emerging figure aims at pre-determining the conditions in which new e-political practices can arise. The creator of contexts is also the micro-political guide of specialist teams that are constituted by operators of relational processes. Here lies the movement’s main strength: the cluster of relations that Casaleggio’s staff manages to maintain with its network. On a political level,, the 5SM’s communication strategy wants to dominate the symbolic nature of reality and reconfigure society by controlling it through mathematical models. In order to do so, it must absorb, neutralise and deflect the individual and collective’s potential to change ; it must dissipate the political desire for radical change by transferring it to other sectors. Therefore, it is essential for the 5SM to establish a political pedagogy that aggressively educates people to abide by the logic of Internet ideology. The most important l results of this pedagogy are: efficiency, the imposition of techno-objectivity, the full disintermediation of markets, the destruction of political geographies, the elimination of philosophical ethics and preoccupations, the wide spread of communication and marketing strategies, the micro-physics of surveillance, the elimination of social uncertainties, the promotion of algorithmic regulation, and finally the inauguration of the era of autonomous social models. The final result of the Internet ideology is its taking over of public spaces, which are turned into relational-commercial ones. Thus, the future world will be described as a gigantic memory or as a stock of excessive amounts of goods. This political pedagogy won’t be different from the totalitarian systems that have plagued the past century. Digital populism is an effective means for the hidden agenda of the Internet; it defeats those who are still opposing to the algorithmic superdomain of Capital. (<<>>)
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